Christine Duffy, Carnival Cruise Line president, says lifetime perks no longer sustainable as passenger numbers soar.

Brand loyalty isn't dead, but it is evolving. At Digital Silk, we've worked with hundreds of growing brands across industries ...

Loyalty isn’t about how much credit someone uses. It’s about how often they engage with your brand—and how you respond.

Cruise Hive has another weekly news update for you, including ship problems, opening of Celebration Key, Carnival's loyalty explanation and more!

Most consumers say they want better discounts, according to a Kobie survey.

The marketer of sun care products built a platform that turns consumer actions and user-generated content into opportunities ...

Seabourn is updating its loyalty program starting October 20, offering faster access to benefits, new member level thresholds, upgraded Wi-Fi and laundry perks and changes to the cruise award ...

Brands like Chipotle, Starbucks, Cava, and others are leaning on rewards to keep customers coming back and to build habits that go beyond the occasional coupon.

RaceWay has launched a customer loyalty program, RaceWay Rewards, in partnership with Par Technology Corp., to deliver ...

RaceWay, which operates more than 240 stores in 11 states, has launched its first-ever loyalty program, RaceWay Rewards.

A loyalty program can incorporate modern solutions like gamification to keep the experience fresh and worth coming back to, or use personalization to custom-tailor the rewards and offers, as is ...

Valor Oil-operated Hop Shop Convenience Store has revamped its loyalty program by eliminating tiers. Under the new program, ...