How do some brands stand the test of time? For example, Jack Daniels Whiskey has been around for 150 years and is still one of the best-known brands of liquor in the world. Nelson Eddy is Jack ...
Jack Daniel's and Soundtrack Your Brand on why data’s role in music marketing will always be small
Jack Daniel's has worked hard to establish itself as a whiskey brand for music fans. Be it through partnerships with emerging artists, putting on gigs, or simply the soundtracks for its advertising – ...
VIP Products said its irreverent toy was an obvious parody. Jack Daniel’s said the toy’s references to dog poop diluted its marks. The district court’s divided ruling follows a remand from the Supreme ...
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