Buick has undergone a considerable rebranding effort over the last few years, launching a new logo, a new design language, and a bevy of new models. Notably, the last time the Buick logo received a ...
Sharon Gauci, the executive director of design for General Motors’ global Buick and GMC brands, redesigned the Buick and GM logos.
Buick is debuting a new logo and brand identity as it prepares to bring its first electric vehicle to market in 2024. The General Motors division’s future EV products will carry the Electra name, ...