In a bid to spread more public understanding about the dangers of smoking, the Food and Drug Administration (FDA) is pitching color images and new specific health warnings on cigarette packages. The ...

Can the sight of a greenish-brown color really be enough to deter smokers from reaching for their next pack of cigarettes? Lawmakers in the UK hope the “world’s ugliest color” will be helpful in ...

Manufacturers say connecting color with styles helps to “protect their First Amendment right to communicate with adult tobacco consumers about their products.” Philip Morris has been keeping the ...

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