Online shopping has become second nature for most of us, but with it comes a growing problem that affects millions of purchasing decisions every day. Research suggests that roughly 31% of reviews ...

iPhones are one of the best-selling smartphones in the world. These flagship smartphones of Apple are not only equipped with great features and specifications, but for some people, they are also a ...

Online shoppers put a lot of weight on product reviews. A study by Northwestern University found that shoppers are 270 percent more likely to buy a product if it has five reviews versus one with no ...

A new study found that many consumers tend to fall for fake online reviews as a result of “truth bias” – the tendency for people to believe that others are telling the truth, even when there's little ...

Trust is a critical currency in the digital economy, but the problem of fake reviews is rapidly undermining it. This is because the problem, once isolated to shady sellers, has become a sophisticated, ...