Advertisers must migrate to Google’s new Merchant API or risk Shopping and Performance Max campaigns stopping altogether.

Google Ads is testing A/B experiments for Shopping Ads, letting advertisers compare product titles/images to see what ...

Amazon has abruptly pulled out of product advertising on Google Shopping, marking its most significant retreat in years. Average shopping-ad impression shares for Amazon from July 21- July 23, 2025 in ...

Search and shopping excel at closing, not creating. Learn how awareness, CRM, and upper-funnel media fuel future performance.

For years, search campaigns have been an imperative part of one’s PPC strategy. However, the landscape is shifting and Google is increasingly prioritizing shopping within the user experience, changing ...

Amazon has reportedly exited the Google shopping auction after gradually scaling back over the past year, according to multiple online sources. Josh Duggan, co-founder of e-commerce and paid media ...

Google Ads is bringing brand controls, like brand inclusion support, to Standard Shopping campaigns. This was supported for PMax and AI Max camapigns but now are showing up for Standard Shopping ...

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...

Google Ads seems to be rolling out audience exclusions for Shopping campaigns. Previously, the ability to exclude audience types was not permitted for Shopping campaigns but now some are seeing it ...