IKEA furniture is known for its affordability, style, and contemporary design sense — not its longevity. But now, with the release of a new ad, the company hopes to change the way we look at their ...

Ikea a few years ago started selling furniture that contains circuitry that charges devices wirelessly. That’s not something new. But now that the iPhone 8 and iPhone X are going to be the first Apple ...

Need a crib? More importantly, need to know if you need a crib? IKEA has you covered. Its latest print ads, from Swedish advertising agency Åkestam Holst, contain a swatch created with chemicals ...

Home furnishings company IKEA looks for consumers undergoing life changes – like moving, having a new baby or becoming empty nesters – and tries to get them to set foot into its retail outlets, where ...

A Swedish advertising agency recently came up with a new way to bring in customers for IKEA: pregnancy tests. More specifically, the furniture retail giant's ad encourages women who may be pregnant to ...

(KGTV) - IKEA wants pregnant women to pee on a magazine ad - for a good reason. Sound disgusting? It may be worthwhile. When urine hits a strip on the ad, it reveals a special discounted price on ...

IKEA's ad agency claims that clutter and household messes are among the most common causes of fights in the home. So the world's biggest furniture... IKEA Ads Portray Clutter As Battle Of The Sexes ...

To sell more of its stuff, Ikea is showing less of its stuff in its latest ad campaign, reports AdWeek, and what it’s showing instead is a more diverse selection of Ikea customers enjoying its stuff.

(FOX NEWS) - IKEA is offering a discount for expecting parents on its baby crib, but moms have to pee on the advertisement first! Need a crib? More importantly, need to know if you need a crib? IKEA ...

IKEA is offering an unconventional proposition to potentially pregnant women: Urinate on this ad, and you might get a discount. The Swedish furniture and home retail company is running an ad that ...