Despite its heavy price tag and hours-long timeframe, the keratin hair treatment, also referred to as the Brazilian keratin treatment or a Brazilian blowout, has been growing in popularity for its ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Salon keratin treatments are unrivaled in their ability to smooth and straighten hair, but they can cost ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." There are so many at-home products for frizz that promise to deliver smooth, silky hair. But nothing ...

If you have the frizz, coarseness or flyaways that come with damaged or aging hair, you’ve probably spent a good bit of time researching tips and tricks for thickening your mane. Perhaps you’ve tried ...

All products featured on Vogue are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links. There’s no way ...

Keratherapy, led by owner and CEO MJ Irani, redefines keratin haircare with KERABOND™ tech, offering lasting strength, shine, and sustainability for all hair types without compromising health. Keratin ...