The oldest car brand on this list once had a badge design that could give Jack Daniels a run for artistic design.

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Honda has announced it will be refreshing its brand identity in 2026, revealing an updated logo to usher in the brand's next ...

The design actually harkens back to what the company used in the ’60s, and, at least initially, Honda told the world that ...

Back in January of 2021, Kia introduced a new logo. Instead of the old oval with KIA written clearly inside, this new logo asked a question no one needed answered: What happens if we connected all the ...

The refreshed badge will be applied to all new models and corporate branding starting in 2027.

Will joined the TopSpeed team over two and a half years ago, bringing his lifelong automotive passion, writing experience, and editorial expertise along with him. Whether classic or modern, American ...

Dacia, the budget-friendly brand of the Renault Group, is launching a new and more modern badge design together with a fresh brand identity showcasing its focus “on the essentials”. The new logo has ...

Buick is hardly the hottest brand in the U.S. market at the moment, with models like the Encore crossover lacking the unique features and driving dynamics to compete with the best in the segment. The ...

Lamborghini has long been known for building extroverted,over-the-top exotics, so it’s no surprise its current logo — a buff bull — is an in-your-face exclamation mark on the hoods of the wedge-shaped ...