Amazon's online advertising business jumped 19% year over year to $14.3 billion in the third quarter. The company said its overall third-quarter sales were $158.9 billion. Amazon's online advertising ...

Gen Z and millennials are showing noticeably higher advertising receptivity, but that shouldn’t be correlated to brand trust, the researcher cautioned. Forrester’s latest assessment of online ...

Justice Department alleges Google stymied competition in online ad tech Google denies allegations, citing competition in apps and connected TV Trial to feature witnesses from Google, competitors and ...

Old-school advertising is still effective today. Here are nine offline marketing strategies that work in the digital world.

Magnite ended up with a scrappy 4% year-over-year growth rate in Q4 2024, after a sudden, unexpected drop in display and online video CPMs during November and December, which caused the company to ...

A federal judge has ruled that Google is a monopolist in online advertising. The New York Times reported on Thursday that Judge Leonie Brinkema of the US District Court for the Eastern District of ...

Learn how to use smart marketing tools and AI to optimize online advertising and maximize ad spend in today’s competitive landscape. The question is, why are some still hesitant to adjust their ...

Amazon's online advertising business logged $17.29 billion in the fourth quarter. The online retail giant revealed its latest advertising sales results as part of its fourth-quarter earnings. Meta on ...

Google returned to the courtroom Monday to face allegations that the search giant unlawfully maintained its dominance in the online advertising market. The trial comes after a federal judge ruled last ...

LONDON, Nov 29 (Reuters) - Heavy online marketing spending by Temu and Shein is making it more costly for other retailers and brands to reach shoppers on Black Friday, marketing and industry experts ...