The company, which has its U.S. headquarters in Conshohocken, is first rolling out the pilot in Australia and Sweden.

Roblox is rolling out rentable avatar cosmetics in 2026, letting players rent items for a limited time at a lower price ...

E.l.f. Beauty is introducing a virtual makeup game and beauty experience called “Glow Up!” on Roblox. E.l.f. Beauty has been collaborating with Roblox since November 2023, when it introduced an ...

A new Roblox experience puts U.S. players in the middle at the action of the Olympic and Paralympic Games. "The Team USA Ultimate Obby" ("obby" is Roblox shorthand for "obstacle course") features 20 ...

Roblox has partnered with Warner Bros. Motion Picture Group on a new experience to promote the release of Beetlejuice Beetlejuice, the long-awaited sequel to the 80s cult classic film. [Beetlejuice] ...