Smyths Toys Superstores has launched its 2026 Christmas campaign, extending the retailer’s push deeper into Europe as it ...

Droga5 Dublin, part of Accenture Song, has rolled out a Christmas campaign for Smyths Toys Superstores. Building on last year’s Christmas campaign – an Effie Awards finalist and top YouTube performer ...

A curious boy named Sam tries to uncover the mystery behind a wrapped present with his name on it. With the help of his ...

Smyths Toys has opened in a retail park at Westquay in Southampton, celebrating with a three "party" with guest appearances.

Smyths Toys Superstores has opened at Arena Shopping Park in Coventry. It opened yesterday (October 30). Families can join in a fun-filled party that began on Thursday and runs until Sunday, November ...