DIC Entertainment introduced the new infant line yesterday at the Licensing Show at the Javits Center in New York City. It will target mothers of infant girls up to 18 months with toys, bedding, home ...

Strawberry Shortcake and the Baby Without a Name chronicles Strawberry Shortcake's annual summer camping trip, where she and her friends encounter a monster in the woods. The Peculiar Purple Pie Man ...

Strawberry Shortcake is ripe for the picking. Iconix Brands is paying $105 million for one of most popular girl’s doll lines of the 1980s, believing the 35-year-old brand can be fresh again. Her owner ...

New Programs in Development with More Than 300 Licensees Worldwide Onboard BURBANK, Calif.--(BUSINESS WIRE)--The hit evergreen girls’ brand, Strawberry Shortcake, has reached a new milestone with more ...

BURBANK, September 5: American Greetings Properties’ (AGP) girl-skewing brand Strawberry Shortcake has achieved more than $2 billion in cumulative worldwide retail sales from 2003 through 2007.