Pepsi and Coke faced off in the Pepsi Challenge, and Super Bowl LIX weekend marks its return. Here's what to know about the ...

Fifty years since it first brandished the blindfold, PepsiCo is reviving the Pepsi Challenge, a taste test pitting the cola ...

Pepsi has brought back one of their most successful campaigns, as the Pepsi Taste Challenge is hitting the road again for ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

Washington Commanders quarterback Jayden Daniels was named the 2024 Pepsi Zero Sugar NFL Rookie of the Year after a historic ...

During this year's Super Bowl, the age-old Pepsi versus Coke rivalry will be reignited when we see the return of this iconic ...

NFL Legend and Super Bowl LVI Champion Andrew Whitworth and Pepsi Zero Sugar Rookie of the Year nominee Brian Thomas Jr.

Pepsi Wild Cherry & Cream has been launched, adding a new perm,anent flavor to the brand and expanding the Wild Cherry line ...

joins the brand’s permanent lineup with both full-sugar and sugar-free options. To reflect the “cream” in its name, Pepsi tells us the beverage has an almost “silky mouthfeel,” with a ...

It’s no surprise that Washington Commanders quarterback Jayden Daniels has officially been named the 2024 Pepsi Zero Sugar NFL Rookie of the Year. Capping off a ...

Washington Commanders quarterback Jayden Daniels has been named the 2024 Pepsi Zero Sugar NFL Rookie of the Year, a likely ...