GenAI ads perform just as well as human-made ads, according to a study commissioned by Taboola. In raw data, AI ads saw a ...

Our Industry Profile takes a look at some of the professionals working across the advertising, adtech, marketing and media ...

The Media Store chief operating officer Jacquie Alley has won Gold in the Indie Legend category at the global Indie Awards, ...

Independent Media Agencies Australia (IMAA) has secured four new media partners for 2026, lifting its total partnerships to a ...

Meta, the owner of Facebook and Instagram, posted a 25% lift in advertising revenue to $US58.137 billion in the December ...

Red Rooster has appointed Kill Boring Dead (KBD) as its social media partner. Sam Bragg, CEO of Red Rooster, said the ...

The Australian Association of National Advertisers (AANA) has named global brand storytelling agency INVNT the official ...

News Zealand's Nelson Airport is transforming its brand identity with branding agency Principals. “The previous brand no ...

Snap Inc., the parent company of Snapchat, has formed Specs Inc., a wholly owned subsidiary to manage its Augmented Reality ...

GWM unites its Cannon and Cannon Alpha utes under a single range in a campaign via Thinkerbell. GWM Australia and New Zealand ...

Western Australian women’s health organisation, Luma, Is shining a light on a systemic healthcare issues in a campaign via ...

“Can’t Believable Prices tackles the brand’s value perception head on and leads the category with a disruptive and memorable ...