Hamilton Housewares (Milton) has appointed Somasree Bose as its new business unit head. She most recently worked as an ...

The Saiyaara star will lead new campaigns and activations as Harley-Davidson expands its X440-driven momentum.

The partnership connects CTV exposure to measurable digital outcomes, providing advertisers unified tools for performance ...

The agency positions itself between traditional PR and modern influence, offering media relations, digital PR, thought ...

The mandate will be jointly handled by PivotRoots, the digital-first agency of Havas Media Network India and Havas Media ...

The Warner Bros. spin-off and regulatory hurdles mark just the start of Netflix’s biggest deal yet, with significant ...

In choosing a World Cup-winning captain who grew up banking with PNB, the institution is blending familiarity with star power ...

Effective optimisation transforms social media spend into strategic growth, helping brands reach the right audience while ...

Fractional CMO Saurabh Parmar saw the meltdown as the natural result of a corporate culture that treats crisis communication ...

Madhok noted the challenges of sustaining multi-season IPs, adding that several Prime Video franchises have grown each season ...

The playbook captures shifting buying patterns, with consumers moving from discovery to checkout in a single session.

Chaotic scenes persisted at airports nationwide as IndiGo grappled with operational failures that resulted in more than 1,300 ...