Facebook, Instagram, Roblox, Snapchat, TikTok and YouTube must inform the regulator on actions they will take to “better protect” children online.

Performance, persistence, passion and presence - are these the 4Ps that could unlock progression for senior marketing leaders?

Both John Lewis and Waitrose noted success from their Christmas campaigns, and are using them as platforms for brand work going forward.

Marketers frequently talk about wanting to be “more strategic” but advertising and marcomms shouldn’t be seen as the consolation prize.

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation to public perceptions.

Sky was struggling to create engagement with its VIP loyalty scheme - until it worked with insights to chart a path forward.

From BrewDog’s brand health hitting rock bottom to data showing marketers’ lack of career progression, it’s been a busy week.

Help set the agenda on marketing effectiveness by answering our annual survey, and earn a chance to win a £150 John Lewis ...

The retailer says its accessibility-focused campaign ‘The Sigh of Relief’ is among its best performing ads, as Channel 4 now requires closed captions on all new advertising.

Most B2B brands believe their positioning is clear. In peer forums, Slack groups and LinkedIn threads, buyers often describe ...

The Advertising Standards Authority has upheld its May 2025 ruling concerning nutrition startup Zoe’s Daily30+ supplement, following an appeal from the brand. The initial ruling banned a Facebook ad ...

Having carved out a name for itself as “the dupe brand”, MCoBeauty’s marketing director shares why taking a local market ...