The top female players in basketball used to have to wait until they reached the pros to nab a shoe deal but the advent of ...

Super Bowl screen after a 27-year hiatus, but rather than continue to air the “You Can’t Ban Greatness” Jordan Brand ...

Amid the Philadelphia Eagles’ defeat of the Kansas City Chiefs and Kendrick Lamar ‘s triumphant halftime show featuring SZA at the Super Bowl LIX, Nike, Inc. debuted its first Super Bowl ad in 27 ...

The women’s game has found its new star. There wasn’t much question as to who the next great women’s college basketball player would be, but after both Caitlin Clark and Angel ...

Broome was an afterthought in the 2020 recruiting class. Now, he is battling Cooper Flagg for National Player of the Year ...

A handful of male practice players said Paige Bueckers and ... before signing a pro contract just three days before her 17th birthday. The sisters were the first high school athletes to earn name, ...

Star Trojans guard JuJu Watkins led No. 6 USC over No. 1 UCLA on Thursday, ending the Bruins' perfect 2024/25 NCAA season.

The Women's Lacrosse League is officially in play, with four teams making their professional debut at this week's WLL ...

UConn's Paige Bueckers was seemingly impressed with A'ja Wilson's first Nike signature shoe, the A'One. Nike dropped images of the "Pink Aura" colorway on Tuesday, giving fans a first look at the ...

UConn's status as a national championship contender suffered another blow at the hands of Tennessee on Thursday night, as the Lady Volunteers defeated the Huski ...