The soap which was sold exclusively on Dr Squatch’s website for only $8, caused so much demand that the website crashed.

Cepham wants the natural products industry to expand the conversation regarding men's health beyond the topics of ...

Fernando Fernandez has wasted little time in pushing Unilever ’s strategic expansion in the higher-margin beauty and personal ...

Moving from a focus on TV ads to an influencer-first strategy means Unilever is on a mission to upskill its marketing teams.

Unilever PLC (NYSE:UL) ranks among the best FMCG stocks to buy. On June 23, Unilever PLC (NYSE:UL) declared that it has ...

In a twist that feels straight out of a Hollywood plotline, men’s grooming brand Dr Squatch — known best for its cheeky ...

Dr. Squatch, best known for its cheeky, irreverent ads and celebrity-driven campaigns, has gained cult-like status among ...

Dr Squatch, an American company that shot to fame for selling Sydney Sweeney's bath water in a soap, has been acquired by ...

Unilever acquired Dr. Squatch for a reported sum of $1.5 billion, but will the brand be able to maintain its edge?

Dr. Squatch has gained huge popularity among GenZ men with its range of products and collaborations. Most recently, the brand ...

Zohran Mamdani's victory over Andrew Cuomo points to inherent weaknesses and vulnerabilities that legacy brands must be alert ...

Unilever has recently announced its acquisition of Dr. Squatch, a men’s personal care brand known for its viral marketing and ...