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Four agency groups are competing to win Jaguar Land Rover’s global integrated marketing account. Campaign understands that ...
IPG also carried out a headcount reduction in 2024, under which staff numbers fell by 4100 to 53,300 by the end of the year.
The UK’s Competition and Markets Authority has given the green light to Omnicom’s acquisition of rival holding company Interpublic Group. For both companies, the UK is their second largest market ...
The romantasy-focused spot is the fourth in a series of ads that showcase the experience of letting one’s imagination run ...
In Campaign Red’s latest report, caregivers, parents, disabled professionals and other adland workers share — in their own words — how RTO policies are reshaping their lives and careers.
Formerly the chief growth officer for Dentsu Creative U.S., Evans will tackle the agency’s operating system at the global ...
Brands including Cheetos, Wendy’s, Booking.com and NuBank got the opportunity to work with key players on the show’s ...
The awards show’s Bravo debut presents a wealth of integration opportunity for the IP’s pre-existing intergenerational pop-culture craving audience.
The AI marketing agency behind the ad shares what it takes to create an AI model: a topic as groundbreaking as it is ...
Cola roller ring, Airbnb photography lessons — here’s how brands stole the spotlight at the four-day festival.
AI is moving past the hype, and brands, agencies and partners such as MiQ are showing what real impact looks like.
More than half of teens say Amazon is their favorite shopping platform, and 45% say it’s where they begin product searches, according to eMarketer. Gen Z is also more likely to use social media for ...
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