For students entering an increasingly competitive job market, gaining real-world professional experience before graduation is ...

“Aditi brings a fresh perspective to our marketing team,” said LouAnne Greenwald, deputy director of the Zimmerli. “Her ...

The 2025 Alumni Association Hall of Fame recipients are: Jack Campbell, retired Chesterton teacher and coach; Fotini Pahos, retired CHS instructional aide; Jeff Van Drie, retired Chesterton High ...

Google Ads’ new Experiment Center gives advertisers a single hub to test strategies and measure impact before scaling.

By Jacob AZAARE Business is the lifeline of every nation, whether state- owned or privately owned. Businesses account for significant part of the economies in both developed and developing countries ...

Travis Scott is considering Harvard Business School for architecture studies, joining rappers like Lil Baby who earned certificates.

Marketing researchers gained insights about online searches and engagement in a study that could help businesses understand better how consumers behave on their platforms.

The Food and Drug Administration is weighing whether to allow new advertising messages about Zyn, a type of nicotine pouch ...

According to researchers, McPherson’s experience is a microcosm of the perils of ed tech. Fifty years after Apple began ...

In an exclusive interaction with exchange4media, Tanmay Prusty, Chief Marketing Officer, said Crompton has been undergoing a ...

A strategic look at allocating paid media budgets across the funnel, with evidence-backed models and practical guidance for ...