The top female players in basketball used to have to wait until they reached the pros to nab a shoe deal but the advent of ...

Super Bowl screen after a 27-year hiatus, but rather than continue to air the “You Can’t Ban Greatness” Jordan Brand ...

Amid the Philadelphia Eagles’ defeat of the Kansas City Chiefs and Kendrick Lamar ‘s triumphant halftime show featuring SZA at the Super Bowl LIX, Nike, Inc. debuted its first Super Bowl ad in 27 ...

The women’s game has found its new star. There wasn’t much question as to who the next great women’s college basketball player would be, but after both Caitlin Clark and Angel ...

Broome was an afterthought in the 2020 recruiting class. Now, he is battling Cooper Flagg for National Player of the Year ...

A handful of male practice players said Paige Bueckers and ... before signing a pro contract just three days before her 17th birthday. The sisters were the first high school athletes to earn name, ...

Two more players left the Indiana Fever this week, as the franchise shakes up its roster to prepare for a 2025 WNBA title run ...

Unrivaled basketball went head-to-head for Monday's 1v1 tournament tip-off, with a few big first-round upsets already ...

UConn's Paige Bueckers was seemingly impressed with A'ja Wilson's first Nike signature shoe, the A'One. Nike dropped images of the "Pink Aura" colorway on Tuesday, giving fans a first look at the ...

UConn's status as a national championship contender suffered another blow at the hands of Tennessee on Thursday night, as the Lady Volunteers defeated the Huski ...

It seems that Caitlin Clark's signature shoe might be released earlier than expected. The Nike CEO revealed that the Indiana Fever star visited the headquarters to work on some details that need ...