Nike's Super Bowl 2025 commercial comes as the company looks to reverse a sales slump and elevate its iconic brands.

By tapping two well-respected collegiate coaches and adding resources, they’re hoping to attract young talent—and win more ...

A'ja Wilson recently sat down with Elle to discuss her upcoming Nike A'One shoe, her relationship with Bam Adebayo and more.

Nike has hired BYU’s Diljeet Taylor to coach one of its new distance running clubs, the company announced Friday. Taylor is ...

Citi has downgraded Nike Inc.’s stock to neutral from buy, citing the challenges facing the sneaker maker as it attempts to ...

Nike’s ( NYSE: NKE) turnaround plan will take even longer than anticipated as management acknowledged the competitive threat ...

Citigroup became the latest firm to downgrade the athletic shoe company. It also upgraded Deckers Outdoor, the maker of Hoka.

The hires follow a trend of longtime Nike employees leaving to join other established brands or to form their own.

Nike is dropping a new Air Max 1 Premium sneaker, and they're being referred to as the 'breakup sneaker.' Here's why and when ...

There is significant news breaking about Kevin Durant ahead of Thursday's trade deadline. And it's not that the Phoenix Suns ...

Nike’s Free Metcon 6 Training Shoes start at $84 right now, up to 30% off their full price of $120. This versatile training ...

The two-time WNBA champion and three-time league MVP proudly released her long-awaited Nike signature shoe and athletic ...