In a shorter, faster funnel, holiday PPC success comes from early engagement, adaptive pacing, and automation guided by ...

Ahrefs' Brand Radar data shows that brand mentions are important for being cited in AI search and are the new off-page SEO.

Kinsta announced that customers will not have to pay for bandwidth caused by automation, bots, and AI-related tools.

Benjamin Houy shuts down Lorelight, arguing AI search doesn’t need stand-alone GEO tools. The decision sparks debate over ...

Apple has reportedly selected Google to power the next generation of Siri through a partnership neither company plans to publicly acknowledge.