Can a national championship be bought in college football? That is a question on many people's minds as conflicting reports ...

According to Bohls, Texas athletic director Chris Del Conte anticipates the spike in NIL budget for this season will likely ...

According to the Houston Chronicle, the Longhorns will spend between $35 million and $40 million on their football roster for ...

The University of Texas is responding to headlines suggesting it leads the country in NIL spending — and officials are ...

Even the richest schools with the largest fan bases can't fully fund revenue sharing and NIL. Here are the hurdles Tennessee faces in this arms race.

Texas Longhorns reportedly have an NIL budget that blows last year's college football champions out of the water.

Texas Longhorns 2026 four-star quarterback commit Dia Bell continues to make big strides in the NIL sphere ahead of his final ...

After competing in the Ballislife All-American Game over the weekend, West turns his focus to keeping basketball "the main ...

The Texas Tech softball team is looking to host an NCAA regional, and current projections have NiJaree Canady's former ...

Texas will have one of college football’s most talented rosters this coming season, and it will also apparently have one of ...

Texas is reportedly increasing its name, image, and likeness (NIL) budget, which will be a “one-time exorbitant expense” for ...

Texas Tech made a major investment in its softball program a year ago, and it didn't take long for the Red Raiders to yield ...