ULTY's high dividend and high risk structure has garnered both loyal investors and harsh critics - but its sustainability is in question.

Ulta Beauty and Target Corp. announced on Thursday that they won’t be renewing their in-store partnership, which ends a year from now in August 2026. Until then, Ulta Beauty products will continue to be sold in Target stores and online at Target.com.

ULTY targets high income with active, quant-driven options strategies and has improved payouts and downside protection in 2025. See why ULTY ETF is a buy.

The Reddit FIRE (financial independence, retire early) and DIY investor community has gone ga-ga over the YieldMax Ultra Option Income Strategy ETF (NYSEARCA: ULTY). The fund’s 80%+ distribution yield and weekly payouts have captured the imagination of many investors.

Sometimes, when you stumble upon an investment that seems to be doing well for you, it can be tempting to keep buying more of it. That’s the situation for this Reddit poster. The poster and their wife are on the cusp of turning 59 and 1/2 and don’t have any immediate plans to retire.

YieldMax Ultra Option Income Strategy ETF offers one of the most aggressive offerings in today’s market. Discover why I think ULTY's high yields are misleading.

One of the nice things about investing in assets that pay dividends is seeing your portfolio generate income passively. The dividends you can collect are yours to control. You can cash them out, reinvest them in the assets that produced them,

ULTY is a popular option for those seeking passive income. Its enormous yield and growth-focused holdings are for higher-risk investors, though.